Philip Kingsley Pomegranate and Cassis Elasticizer

If you’ve yet to hear of Philip Kingsley’s Elasticizer then where the heck have you been people?

This product is in the top 10 of almost everyone I knows beauty must-have list.

Want to know why?

Well lets start by telling you that this was originally created for Audrey Hepburn (nuff said).

The Elasticizer is an intensive, super conditioning, pre-shampoo treatment that delivers a rush of moisture to your hair’s cuticle. This in turn creates unparalleled suppleness, elasticity and a healthy looking bounce appear instantly without weighing down or coating your hair. 

This multi-award winning treatment is enriched with elastin, castor oil and olive oil, plus sunscreen for UV protection so this bad boy doesn’t just leave your hair smelling beautiful, it leaves it looking it too.

Designed to be used once or twice a week (depending on the state of your hair),  you apply it before shampooing. Dampen your hair and slap on the thick, indulgent cream from the mid lengths to the end of your locks and don’t be afraid to be generous with your application.

Next, cover your hair with a shower cap or towel to create a little heat which help the nutrients to become fully absorbed and leave for 10-20 minutes. 

After that you can simply shampoo and condition as usual. Easy peasy, except unlike when you’d ordinarily shampoo and condition your hair, you’re going to notice an immediate and noticeable difference to the quality of your locks. 

For me, my hair feels like it’s been transformed. I’m talking extra, super shiny and wonderfully soft to touch and dare I say it, stronger.

Just when you think things couldn’t get any better the guys at Philip Kingsley only go and give it an opulent new make-over!

Say hello to the new Pomegranate and Cassis version!

This decadent new limited-edition features notes of sweet vanilla, patchouli and cedar blended with a hint of warming spice, zesty orange, ginger and nutmeg.

It is a soft, sweet and warm scent when envelopes your senses, energising your mind while you wait for it to work its magic.

It feels (and smells) every so indulgent and luxurious it really is nothing but a pure pleasure to use.

Philip Kingsley’s Pomegranate and Cassis Elasticizer is available now and costs £34 for 150ml.